Before spreadsheets, financial charts, and technological advancements, we relied on our instincts. We knew how to depend on our inner ears and eyes to see and hear a person or situation. We find clues that could make or break our choices. For success, leaders need to learn to use and trust their intuitive sense.
Nadia Goodman, contributor to Entrepreneur, says, “As a business leader, you constantly need to come up with new ideas. You’re creating a vision for tomorrow — a world that doesn’t exist yet — and your greatest resource for getting it right is your instincts.”
She provides some tips to help you trust your instincts and build a successful business.
Follow Your Passion
Goodman says if you can’t get an idea out of your head, your gut is telling you it has merit. When you have a strong hunch, follow through. Take a calculated risk.
Commit
You have to support your instinct with hard work. When it gets tough, you’ll always find a way through. If you doubt yourself, you won’t give 100 percent.
Engross Yourself in the World Around Your Idea
We learn business instincts with time and experience. “When you become immersed in a subject or group, your mind draws on all of that knowledge with very little effort,” says Goodman.
Get your hands dirty and know every aspect of your business.
Ignore the Rules
Set new rules, anticipate problems, and solve them. Know you may fail. If you do, use it as an opportunity to learn how your mistakes killed the idea. This will help you sharpen your instincts.
Welcome Change
Be flexible about your idea. They will change and evolve, but your basic instinct stays the same says Goodman.
Reflect
Take some time to reflect on the experience. Think about how you continued and what you can learn from the situation. This will help you handle things differently in the future and you’ll learn to trust your instinct.
Successful leaders rely on their own observations and instinct rather than on management consultants or trend lines. They observe their own products and customer reactions. It’s their own instincts that tip them off on the right deal, the right product, or the right time.
Do you trust your instincts in business? How did you develop them?

